Mediavine has changed its requirements for new publishers due to increased demand for its services in the wake of COVID-19. Like many online businesses, Mediavine has seen a surge in activity due to the global lockdown, and this rush of new applicants has caused the company to rethink its entry requirements.
The main requirements for new publishers are to have at least 50,000 sessions a month (vs. 25,000 before), to re-apply if changing ownership, and for any second sites submitted by publishers to also meet these requirements. Previously, one could have a second site on the Mediavine service as long as one site had already been accepted.
Walmart has partnered with Shopify to expand its marketplace and connect Shopify small business sellers with its audience of 120 million monthly visitors. Walmart has made its online shopping portal a top priority and aims to rival Amazon. With physical stores all over the US and previous policies like in-store returns proving attractive to buyers, Walmart’s new expansion plans could take a bite out of Amazon’s market share. Amazon currently has a network of 300 million customers worldwide and is often seen as a go-to portal for small business owners looking to expand online. Jeff Clementz, Vice President of Walmart Marketplace, said, “We’re excited to be able to offer customers an expanded assortment while also giving small businesses access to the surging traffic on Walmart.com.”
Google Chrome is struggling amid the Windows 10 May Update. Users are reportedly struggling with remaining signed in to Chrome, data syncs, cookie storage, saved passwords, and third party extension data. It appears that, while the possibility of new bugs was known as far back as April, Google may have considered it Microsoft’s problem to solve.
The update is only being pushed to users who manually check for updates. For the time being, it is advisable to avoid installing the update if possible.
Apple is attracting unwanted attention from companies like Microsoft and Basecamp (and their new app, Hey) who are separately calling for anti-trust scrutiny either in the US or worldwide due to their app store and policies.
This is not new for Apple to deal with but may be of interest to app developers to follow along the progress who don’t want to continue paying 30% for listing their apps in the app store and accepting in-app payments via Apple themselves for their products and services.
The EU has committed to pushing through a digital tax after the U.S. walked away from the negotiation table. Steven Mnuchin, U.S. Treasury Secretary, quit Wednesday’s talks after claiming no progress had been made, leading some to predict a trade war.
Paulo Gentiloni of the European Commission stated the need for a global digital tax to match “the reality of the new century” while also making clear that the EU will move ahead alone if necessary. The UK has already levied a 2% digital services tax on local revenues since April, and France is now planning a 3% tax on tech giants to proceed later this year. The Trump administration has threatened heavy tariffs in response to what it claims are unfair taxes.
New this week, FE International is pleased to announce a growing content business in the cooking and DIY niche currently making $16,300 a month revenue with over 9.8M page views in the LTM and more than 10M monthly Pinterest viewers.
Follow the link above to learn more and request a Prospectus.
Founder, Thomas, was a keynote speaker at the National Association of Certified Valuators and Analysts conference this week. He spoke about valuing online businesses and presented to the audience an overview FE’s proprietary valuation model we have spent over 10 years developing and has been a core foundation upon which FE’s M&A service is built.
For more updates throughout the week on the financial world of online business M&A, follow our team on Facebook, LinkedIn, Twitter, and Instagram.
Our new service offerings are continuing to grow in popularity including our 409A Valuation service for collateralizations, SBA loans, and other business needs. Feel free to get in touch if this is of interest.
For more updates throughout the week on the financial world of online business M&A, follow our team on Facebook, LinkedIn, Twitter, and Instagram.
OTHER FEATURED LISTINGS
- Robust software in the LinkedIn engagement niche with an impressive c.30% CMGR over L12M
- Loyal customer base with a high LTV of c.$511 over the L12M
- Impressive business fundamentals with c.$353,000 in ARR as of February 2020
- Lean and scalable cost structure driving high net margins
- Notable client base including high profile technology leaders within the transportation, payment processing and CRM niches
Yearly net profit: $304,000
Asking price: $949,000
SOLD LISTINGS
SaaS – Website Building & Publishing Tool w/100K Users – $16K MRR
SaaS – B2B Online File Conversion Software – $4.2K MRR
Lead Generation – Rehabilitation & Self Help Resource – $36K Gross/Mo
Shopify App – Conversion Rate Optimization App – $1.4K Gross/Mo