The team at FE International works extremely hard to exceed expectations at every turn. Over the years, our team has adapted and fine-tuned the marketing and acquisition process to create a proven and efficient model which gets results for buyers and sellers alike.
The real testimonials below are from buyers and sellers that have worked with FE International. Feel free to contact us for references.
Rob Walling – Co-Founder of Drip
The complexity of a transaction of this size meant there was no way I was going to tackle it alone. I’ve heard stories of founders trying to manage a large acquisition and I know the potential pitfalls of doing so. One of my first calls was to the team at FE International to ask for advice, and bring them into the fold pretty much from day one.
Patrick McKenzie – Kalzumeus Software LLC
I’ve now sold two businesses through FE International. They (again!) achieved a great outcome for my business, my customers, and my family. I’m excited to see where the buyer takes the business, feel it is in great hands, and felt like the terms negotiated were better than what I would have gotten going solo.
The level of project management FE supplied was a great help during a month where I had four major things going on, and both de-stressed and de-risked the transaction for me.
Kitty Kellman, Co-Founder of LeadOwl
I highly recommend FE International. They specialize in working with SaaS companies, and are extremely thorough, professional, and do quality work. They helped guide me throughout the entire process of selling my software company, and did a truly fantastic job.
From the very beginning of listing, through due diligence and negotiations, to the final closing — they felt like an extension of our team.
Kevin Oh and his team were brilliant, responsive and truly cared about our success. They went above and beyond.
There are quite a few options for listing out there, but I would go with FE International if you have a SaaS company and are looking to get your company sold. They provide excellent representation and guidance, and helped us find the perfect buyer.
I would absolutely recommend FE International, and look forward to working with them in the future.
Dave Rogenmoser – Co-Founder of Payfunnels, Proof (YC 18)
My experience with FE International has been nothing short of phenomenal. I came into the process not knowing much about selling a business, and left with my business sold, a huge check in my hand, and FE International helped guide me through the entire process. I would highly recommend working with them, either in buying a business or selling one.
Read more about the sale of Payfunnels to Imtiyaz Momin.
Christopher Justice – Founder of HighAttendance
FEI provided expert advisory services and leadership in the sale of our SaaS company. The process was exceptional and detailed, they held all parties accountable for deliverables and keep the deal on track. More importantly, they worked in our best interest throughout the deal and worked to provide a compromise that did not decrease the valuation. While there were many people involved, I want to specifically cite Kevin He whos wisdom, integrity, and dedication to our business was shown in every step of the process. He worked, night and day, he was always available and proactively made sure every concern was properly addressed.
Daniel Ni – Founder of ScraperAPI
Couldn’t recommend these guys enough, I could never have sold my business during a pandemic without their help in due diligence, price negotiations etc. They are extremely friendly, knowledgeable and professional, hope to do business with them again.
Read more about the sale of ScraperAPI.
Steven Bristol & Allan Branch, Founders of Less Everything
We had a great experience working with FE International. They are a great group of people. Their dedication and expertise was demonstrated at every step of the process. We cannot recommend them highly enough.
Read more about the sale of LessAccounting.
Vincent D’Eletto – Owner at WordAgents.com
We wasted a number of months listed somewhere else (which would be a whole other story) and would have received much, much less had we not switched to FE International. Not all brokers are created equally!
Check out the press release here.
Alex Bashinksy & Roman Marvaniuk, Co-Founders of Picreel Limited
It was an amazing experience to work with FE International. We were impressed with the speed of the sale, how quickly you found appropriate buyers and how qualified they were. We hope that this will turn into a great business opportunity for the new owners and an awesome experience for the existing team.
Read more about the sale of Picreel.
Jameson Morris – Founder of YogiSurprise
FE International and especially my broker, David Newell did an outstanding job. They took the time to really understand the nuances of my business and they came up with a fair valuation that also took both recent growth and future potential into consideration. David was extremely diligent, highly responsive and kept the deal moving all the way to close!
Vincent Cassar – Private Seller
FE made the process of selling our business seamless. We received an offer within a few days of listing and I have been very impressed with how professional this firm has been from the initial consultation all the way to closing.
Dave Rodenbaugh – Owner of Skyline Consulting and Enterprise Software Consultant
I have nothing but high praise for FE International and your professional handling of everything. I’m happy that it worked out and happy that your screening process produces high-quality sellers.
Kyle Widner – CEO of Wild Divine, Inc and Shadowplay Communications
My experience with FE International was top-notch from beginning to end. You will appreciate their diligence, professionalism, and competence during each step of the process. Buying or selling a web based business? Make FE International your first phone call. I can’t recommend them highly enough.
Rob Walling – Co-Founder of Drip
Fantastic experience. FE International has put together an excellent team and knows how to make deals happen.
Derrick Reimer – Co-Founder of Drip and Founder of CodeTree
The FE International team were extremely professional throughout the entire process of selling my app. I could not imagine going it alone without their depth of knowledge and sound advice.
Ranier Gadduang, Founder of Joygora
When choosing an advisor to help us sell our e-commerce business, we had many options available to us. We decided to work with FE International and are delighted with the choice we made. They set clear expectations, communicated in a timely manner, and held our hand every step of the way. Christopher Wong was exceptional in keeping us updated, as well as negotiating to help us get the best deal possible. FE International is world class and we highly recommend working with them.
Michael Angell – Founder of Evulse
The FE International team were exceptional. This was my first SaaS sale and the guys made it an amazing experience. Would use them again in a heart beat.
Patrick McKenzie – Kalzumeus Software LLC
I’m absolutely thrilled about the sale I just completed with FE. They found a buyer who shares my values and who will be an excellent new owner to the business – I’m so glad that it is “going to a good home.” They valued the business at roughly 50% higher than my expectation and got an offer within literally hours. When there was an issue in the process, they diligently represented my interests and resolved it in exactly the fashion I would have hoped it to be resolved. Despite our transaction being three-way multinational, FE’s communication was absolutely top-notch at every stage of the process. I always felt well-informed about our progress and they were quickly responsive to all questions with useful, pertinent answers.
I will be using FE for my next sale as well, and recommending them to my friends and colleagues.
Read more about the sale of Bingo Card Creator.
Alan Kong – Founder RocKong Ventures LLC
By far, the most outstanding website brokers I have ever used. Thomas Smale truly understands the industry and did not make false promises just to get me to sign on. He predicted the sales cycle almost perfectly. David Newell is an excellent broker with great attention to his client’s needs. He is highly intelligent and really aims for results. I had an absolute pleasure working directly with him! If you’re looking for a broker, FE International is the only right choice.
Tim Seidler – Get Niche Quick
You guys are as pro as it gets. Having gone through the valuation process with another broker already I didn’t have very high expectations for the future of my sale. Not only did you blow their valuation out of the water by over $200k, you also managed to get it sold close to asking. I realize this isn’t an easy thing given that my traffic was nearly all organic. I couldn’t feel more fortunate to have found FE International to broker my website deal.
Before I tracked down Thomas and David, I was considering selling the sites myself and boy would that have been a mistake! After seeing how much work it took to close the deal I now know that not only would I have undervalued my sites to the tune of 100k, but it would have likely taken at least 5x longer to find a qualified buyer and close the deal. Even with their well-deserved commission I still got more than I could’ve ever dreamed for my sale. Go with them and don’t look back.
Tim Williams – Founder of Teachmatic Ltd
I couldn’t have sold my business without the help of FE International and their brokerage team. Everybody I dealt with was highly professional and competent and I believe they understand the market better than any other firm. I went from listing to completion in under 2 weeks which far exceeded my expectations and the process was incredibly smooth. I’d recommend FE International to anybody looking to sell their business.
Dan Ni – CEO Scraper API
Couldn’t recommend these guys enough, I could never have sold my business during a pandemic without their help in due diligence, price negotiations etc. They are extremely friendly, knowledgeable and professional, hope to do business with them again.
Dan Belhassen – President of Neovation Corporation
Working with FE International was a joy from the start to the finish. I was in contact with them two years in advance of being ready to list, and their account mgr stayed in touch with me periodically, always happy to answer any questions. We received quotes from two brokerages. FE’s valuation was 66% higher than the other brokerage. We signed with FE. Throughout the information gathering process, they were very thorough, to help me gather the information they would ultimately need to ensure a smooth sale process. During the listing process, I only had a handful of questions to respond to and received multiple offers. At the end of the day, we sold for 92% of our listing price to a great buyer. We are very pleased with every aspect of working with FE International and would HIGHLY recommend them!
Thomas McDonald – Owner, SerpLogic.com
I can’t thank FE International enough. From the minute they took on my site until the day it sold they remained as dedicated and professional as the first day we began the process. I was seriously impressed with how they handled everything. It’s easy to see why they’re number one in this space.
Jeff Taylor – CEO Devise LLC
When it came time to find a broker, we performed hours of due diligence on several broker offerings domestic, and international. We heard it all, from lower commission rates, to flat out guarantees of a quick sale. FE really stood out from the rest of the pack. They offered a much more mature offering, and were backed by a team that have extensive experience in the space. Their past performance spoke for itself. FE’s pre-requisites were only outmatched by their outstanding actual performance for us. To put it simply, FE delivered.
Brian Casel – CasJam Media, LLC
I couldn’t be happier wth my experience working with FE. As a first-time seller, they guided the process brilliantly. The initial consult and valuation was spot on with the final sale price. Their responsiveness was outstanding. The whole process went smoothly.
Garrett Dimon, Founder of Next Update LLC
I really wasn’t sure what to expect with a broker and started the process with considerable hesitation. Now, having gone through the process with FE International, I can say without a doubt that I’d use them again. Every step of the way, they did the right thing, and I couldn’t be more thankful for the work they did.
Haris Bacic – SEO Project Manager at AdFicient.com
Working with FE International is a much easier process than I initially thought it would. They try to handle as much as possible themselves in order to give you more free time to do other things. They are totally not buggy or annoying and you truly feel like they understand websites and advertising models when you speak with them. If you’re looking for the best website broker, this is the one!
Christine O’Kelly – Founder of SEO Content Solutions
The speed, quantity and quality of offers far exceeded our expectations! The processes FE has established resulted in an incredibly seamless process every step of the way. David was fantastic to work with – he was incredibly knowledgable, comfortable and confident and helped us to foster a deal that is a win for us, the buyer, and the business itself.
Wilko de Kreij – CEO, Emarky
The final offer that FE International arranged for me was more than double the highest bid that I was able to get when I was doing it myself.
Shawn Gusz – Eden Web Assets Inc
I have been involved in buying and selling web based properties for the last 5 years. I have done more purchases than sales, but I have thus far been very happy with the staff, infrastructure and processes in place at FE. They have been very upfront, honest, and willing to work to make sure both the buyer and the seller are happy. I will definitely work with them again when the time comes to sell my next web property.
Tim Priest – Private Seller
FE International exceeded my expectations as a seller. I’ve used smaller brokers in the past, but this was my first time selling a six figure business. They’ve got a lot of great connections and was able to take action on my listing quickly and get motivated buyers in place to complete the deal. Extremely professional.
Dave Davis – Managing Director, RedFly Marketing
Thank you so much for all your help with this. I don’t think the service that I received came even close to what I was expecting (in a good way). The amount of heavy lifting that you did, especially in the early stages, was staggering. Your professionalism, advice, fairness and good business ethic is a credit to you and your company. I have no doubt that in the future, for similar deals, I will be seeking you out first.
Lewis Ogden – Private Seller
FE International were the first broker that I have used and I have no reason to ever look for another. They helped me through the sale of my business in super quick time and kept me informed every step of the way. James & Thomas were a great help and made everything easy for me. Thanks guys!
Phil Derksen – Private Seller
Once my business listing was complete, FE found vetted buyers right away. Even though the first few buyers weren’t a good fit, backup buyers were always in place and being communicated with by my broker, so the sale still went fairly quickly.
My broker responded very quickly and the attention to details of the listing and prospectus were top quality and exceeded my expectations. I highly recommend FE to my colleagues looking to buy or sell web properties and will look to them first for any future sale.
Gary Hartley – Founder Frogs Themes, LLP
FE International was chosen to broker the sale of our company’s main asset, a website selling digital goods internationally. They were in a shortlist of three brokerage firms we were in talks with to represent us and we were immediately impressed by the passion and straight talking attitude of the company. We could see straight away that these guys knew what they were doing and they gained our trust very quickly. They weren’t the cheapest broker, in fact the other two firms quoted considerably less, so there needed to be added value to justify selecting FE. When they detailed their experience of working with a similar business, albeit considerably larger than ours, we knew they had the specific knowledge and experience to handle the sale of our website.
Throughout the process, we were extremely impressed by the ‘process with a personality’ approach to their work. They got the job done, and secured a new long term client in the process. We’d like to specifically single out Thomas and David for their hard work.
We would have no hesitation in recommending the services of FE to anyone in our professional circle. All the best for the future.
Justin Deaville – Managing Director, Receptional
If I’m honest, I was skeptical that an agent would be able to help me sell a website. After all, I run a digital marketing agency, so I consider myself pretty web savvy. But, I’m also busy – so I decided to ask for FE for assistance in finding a buyer. In fact, they did much more. Not only did they take away the work involved in selling a site, but they found a buyer quickly and at a price I was eager to accept. It’s rare that my best expectations are surpassed. But, Ismael and James at FE were both fantastic. They managed the sale through to completion. I had very little involvement, but was able to oversee every conversation. Our buyer was based in a different continent, so I’d often wake up to find a series of email – FE had been working late into the night to make the transaction run smoothly. I would recommend FE to anyone with a site to sell.
Dave Churchville – Founder ExtremePlanner Software
FE did a great job of managing the sales process from end to end. From the initial conversations they set realistic expectations on what was likely to happen, effectively marketed my business, and were able to attract multiple solid offers within 1 to 2 months. As a first time seller, I was very happy overall with the end result, as well as how they handled the entire process.
Aram Choe – E-commerce Entrepreneur
FE International is attractive to buyers. They know their track record and they know the quality businesses that FE offer.
Richard Patey – Director of Profit Is Good Ltd
Would and will be recommending FE International to anyone looking to sell their online business. The multiples they are able to generate are industry leading and their process is first class.
Tara Geissinger – Founder of SEO Content Solutions
David Newell was an absolute pleasure to work with. We had never sold a business before and we were so grateful that we chose FE to partner with on our first sale. David helped us every step of the way and we always felt as if he was looking out for us and helping to make our jobs easier. We got an amazing offer – and it’s all thanks to David and the FE team.
Josh Andrews – CEO, Upper Division Marketing
Selling my site through FE International could not have been an easier experience. First things first, communication was great! Thomas was available around the clock on Skype, and provided speedy responses to all of my emails. I don’t think this guy sleeps very much… Most importantly, the site was sold at a great price in less than a couple of weeks. Brokering sites is all about having the right connections, and FE International definitely has those. Thomas found multiple prospective buyers for the site, and selling it was a breeze: Thomas handled everything. Overall, I would say that FE International is one of the best options for selling your site. They have the knowledge, expertise, and connections to ensure the most beneficial transaction for all parties involved. Thanks for the great work!
Glen Thomson – Owner of CiteWorks
The team at FE were very professional and helpful from start to finish, made the process of selling the site a breeze!
Rita Wilhelm – President, SnapMonkey, Inc.
It was a pleasure working with Thomas and James at FE. Communication was excellent throughout the process. I got the valuation I was after, and the closing was very smooth. What more could you ask for?
Travis Steffen – Steffen Turner, LLC
I want to say thanks to you and your team for everything you’ve done. You’ve been incredibly responsive and professional during this whole process, and it’s allowed us to stay focused on other things – which has been great. This was definitely the ideal broker experience for the both of us.
Nathan Schacherer – Founder, MySkiHoliday.com
Working with Ismael was a pleasure. He is very thorough, extremely detailed, and most importantly he listens to and respects the client’s requests – he is flexible, understanding, and tries his utmost to assist all the parties involved, creating a win/win situation for everyone. We highly recommend his website brokerage service and would definitely use him again.
Miles Baker – Software Entrepreneur
I would definitely recommend using FE International. Not only are they able to present to buyers you would likely never reach on your own, FE also helps guide you and get the best price for your business.
Ted Mikulski – Founder, The Eighth, LLC.
FE International has been a wonderful partner and business to work with. We feel that their professionalism and execution of our sales is unmatched by any other broker.
Gert Coetzer – Private Seller
FE International sold my business within 6 months and I appreciate the way they treat both Buyer and Seller with highest service and excellence!
Thank you for help me find the right buyer!
Ryan Turner – Private Seller
FE provide a great service. I was able to complete a 6 figure sale of an affiliate site with a good buyer much faster than expected, and at the full asking price.
Chad DeShon – Private Seller
I can’t thank FE International enough. Six months ago I didn’t even know it was possible to sell my business. You made the whole process go very smoothly and helped me avoid all of the horror stories I have read about elsewhere. I can’t imagine trying to sell a business without FE International.
Al-Amin Kabir – Private Seller
I have sold a site before with another broker, but this time I got an incredible experience. I was contacted within an hour of submitting my site information. Last time I sold my site, it took 7 business days just to get back to me! My experience with FE International was completely different. I loved working with Thomas and James. They are really helpful and listen to what the seller has to say!
Sarim Ali – Private Seller
Working with Thomas Smale and FE International has been a fantastic experience, right from start to finish. With their assistance, I was just able to sell a pretty fresh site of mine for a very, very handsome price. Right from the get go, Thomas works in your best interests. The communication is awesome and he is very straight forward with his advice, recommendations and suggestions. Though my site had a relatively short history, Thomas got me a price that I think is at least twice what I would have managed on my own, if I had taken the Flippa route.
Gabe – Private Seller
Working with Ismael was a pleasure. He’s very smart, diligent and fair to both parties involved and he’s even offered his assistance after my purchase to help build on my website investment. Looking forward to doing more business with him and FE International in the future!
Chris Ridley – Owner, The Eleventh Media Co.
I would certainly recommend Ismael and the team at FE International for selling your website. I always knew where I stood in the process through excellent communication and updates, and this was my first website sale of this size and needed help finding a buyer that would be suitable and they provided the best solution. Highly recommended for first time sellers and buyers that want a professional service knowing that they are in good hands! Thanks guys.
Adam Cochran – Managing Director, Cochran Media
When it came to finding someone to buy my web properties I was at quite a loss. Luckily, however, I hired Thomas for this venture and things could not have went better. With his years of experience and expertise in appraising and then brokering the sales of web properties I quickly found myself in a dialogue with a number of potential buyers from Thomas’ extensive list of clients. With his help on how to position my sale and outline the value of my website I managed to sell the website for far more than I had imagined possible. Thomas was great to work with, not only for his expertise but also his accessibility and friendly personality. All in all a flawless experience and I will be returning to work with Thomas again in the future!
Jamie Osborne – Owner, Verditure Consulting LLC.
I am impressed how quickly FE found several highly qualified buyers for my business. They also managed to get full asking price and the payment and business transfer was quick and efficient. I’d highly recommend FE and would definitely use them again.
Douglas Farquhar – Founder of Green Retail and Wholesale, LLC
FE did a very good job for us and we are pleased with the end result.
Nathan Tsang – Owner, Seoflipper.com
I’m always impressed by how fast FE moves when we work on a deal. Looking forward to working with them again soon!
Eric A – Private Seller
Selling a business has so many pitfalls and nuances. Not knowing how to handle a step correctly along the way, can cost you a great deal. The great thing about FE was that they took the driver seat throughout the whole process. They have every step streamlined and systemized, so you don’t have to worry about anything. They know exactly how to do what and when, the right way. Their experience shows.
Alvin Gill – Private Seller
These guys are professionals, they’re worth every penny! They did all the hard work for us and made sure everything went smoothly. Thanks!
Gopal Sriram – Private Seller
Fantastic experience with FE International, once again. This is my second time selling a site and FE exceeded my expectations in terms of the price I wanted, the speed at which I wanted the sale to be done and also with the guarantee and security with which the deal was efficiently concluded through Escrow. A professional team all around. David was aggressive and diligent with his follow-ups, ensuring a prompt and fair sale. I won’t go anywhere else to sell any of my future websites.
Christian Laurin – Private Seller
FE helped me find a buyer for my site in mere days. Their support also helped me get top dollar.
Barry Rabkin – Chief Marketing Officer at Identified Technologies
FE and James were invaluable for my business sale. His experience and support made what could have otherwise been overwhelming, a smooth and easy process.
Gunnar Bengtsson – Founder of GB Internet Marketing
James was instrumental in brokering a site sale for me. When it comes to selling a small business it’s great to have professionals in your corner!
Rob Kuhns – Owner RCK Publishing, LLC
I’ve worked with FE on a few website sales in the past, and they have certainly set a high bar for the standard of service you expect from their team. This latest sale just about netted our expected valuation, and I once again couldn’t have been more pleased with the overall process.
Karl Kangur – Private Seller
FE is definitely the best way to sell your online business, I only have positive things to say about these guys. I got a higher price than I could’ve gotten on my own, transfer and communication was easy and I didn’t have to worry about getting ripped off or finding buyers on my own. Great team, great service and awesome value! Highly recommend.
Justin Stewart – Owner, Modern Web Group LLC
The experience with FE was great. You guys made the process very easy: handling everything and really helped protect my interests while making sure to hit my timelines for closing the deal when negotiations were extended at the last minute. My experience with David has been excellent. All my questions were answered very quickly and I was kept up to date with all aspects of the process. Thanks again for all of your help. This has been an amazing experience and I honestly couldn’t be happier with the outcome.
Linse Mathew – Private Seller
I definitely recommend FE International over other brokers. They told me the range I should expect to sell for, found extremely reputable buyers, and we completed Escrow. All within a month! If you’re looking for honest website brokers that will get the job done, you’ve found them.
Christian Stewart – Private Investor
I shall most certainly recommend FE in the future. A pleasure doing business with you.
Viet Nguyen – Private Seller
I am very happy with the experience. The communication is great and I would definitely give FE my recommendation in the online community.
Nathan Tsang – Owner, Seoflipper.com
I’m really happy with my sale through FE International. By the time we had our first consultation, the team at FE International already had potential buyers lined up. Within days, I received a great offer which I ended up taking. I was very impressed with the speed of the entire process and it really goes to show the extent of their network. Many thanks to Ismael and his team for their quick work!
Bhanu Ahluwalia – Founder, SloDive.com
Working with FE International was a pleasure, and I’d do business with them again. The process of transferring ownership of the site was a breeze, it was much faster and easier than expected.
Thanks again!
Helen Hotson – Private Seller
I’m extremely happy with the way FE International handled the sale of my site and wouldn’t hesitate to use them again and would highly recommend you to anyone else selling or buying. Once again thank you for all your hard work.
Janine Toole – Private Seller
Thank you so much for your support during this process. You made it very easy and low-stress for me, which I really appreciate. I will definitely do business with you in the future!
Zubair Ginwalla – Private Investor
This industry is awash with people who want to take your money and run – from website sellers, marketers, SEO specialists and even website brokers! As a first time buyer, I needed to take the plunge with a broker and a website I could rely on to deliver what it says and that is exactly what I got. The team are not in it to make a quick buck,they give good advice, provided a detailed prospectus and ensure support throughout the transaction and after to ensure everything goes smoothly. You can rest assured a lot of sites won’t be listed with FE International as they don’t ‘make the grade’. Look forward to buying and selling more sites soon!
Elijah Demidovich – Private Seller
If you are serious about selling your business and expect a professional and friendly approach to your deal, you should work with Thomas and his team. Intelligent, quick, and efficient execution.
Maor Siboni – Private Seller
I have used FE International twice so far, and I cannot stress how satisfied I am. These guys provided the best service and helped me in closing some very important deals over the internet, which honestly I doubt I could have achieved without their assistance. Thank you!
Mike Griffis – Private Seller
I wanted to write to say Thank You to everyone at FE International for doing an excellent job in helping me sell my website for top dollar. They were very professional throughout the whole process and always there to answer any questions that I had. FE were extremely patient with me and worked very hard to find the perfect buyer for my site. I would highly recommend this company for anyone that is interested in buying or selling a website. I am very happy with my experience and can’t wait to use them again in the future.
Marilyn Katz – Owner, PublishMyself.net
I am very impressed with Thomas and Ismael. I develop websites, but very rarely sell them. Both Thomas and Ismael were very knowledgeable about the process, and also quite patient with me. They also helped me evaluate my website and get a very fair price from a good buyer who was pleasant to work with. I would absolutely worth with this company again.
Jessy Ballot – Co-Founder, BrainBros, LLC
FE International gave us the best experience in buying a website. Everything was explained clearly from the beginning. Kept us informed & worked hard behind the scenes to get the process completed. It was a wonderful experience all the way along the process! Ismael and his team are a joy to work with. We would not hesitate to buy or sell with them again.
Stephen Dick – Private Seller
I worked with FE International to sell a large 6 figure website, and it was a great experience. FE went above and beyond for us and worked very hard to track down buyers, set up calls with potential buyers, and lead us through every step of the process. They were very professional and personable and always ready to answer any question we had. We will most certainly be working with them!
Ashley Brown – Java Programming Forums
From start to finish I found working with FE International a professional and pleasurable experience. I set tough guidelines about what I wished to achieve and they pulled out all the stops to make sure these were met. Although it took longer to sell my site than I had anticipated, the team worked tirelessly to find the right buyer and at the right price. The transaction and communication between all parties ran smoothly and I had every faith in the process. I will definitely be using FE International to represent me in future sales.
Charles Crawford – Private Seller/Investor
When I decided to sell my online business, I contacted FE International, and a few other companies as well. Unfortunately, I chose another company at first, which resulted in 3 months wasted, and no sale. At that point I was contacted again by FE International and asked if I would give him a chance to sell it. I was a little gun shy, but did give them 30 days to get the job done. Honestly, I didn’t think they could do it in such a short time, based on my experience with the previous broker. I was wrong. FE immediately brought several interested parties to the negotiation table. By the end of the month we had a letter of intent and a signed contract. It did take a few extra days to get a few minor details ironed out, but FE did indeed get a buyer for my business in the allotted 30 days. Impressive, to say the least. Overall, my experience with FE International was excellent and well worth their commission fee. Anyone considering selling their online business should hire them over their competitors for one reason. Their goal is to get the job done. Thank you for all your hard work. I look forward to working with you again on future projects.
Sarah Dessureault – Private Investor
I was really impressed by FE International’s professionalism. I was expecting a lot because I had heard of their awesome reputation and I can say for sure that I was not disappointed. FE is a true professional, and very friendly. FE took care of everything and no small detail was left in the dark, which is important when thousands of dollars pass hands. They went out of their way to make sure I was satisfied with the website that I purchased, which was all that was advertised, and more! I would definitely buy from FE again, because they are trustworthy and knowledgeable.
Paul Pullen – Private Seller
I had wanted to sell my online business for a while, but I didn’t know where to begin. The “sell your site” marketplace is teeming with crooks and con artists. Luckily, I happened upon a forum post FE International, and sent them a quick inquiry. I couldn’t believe it when I was presented with a fantastic buyer and offer for almost full asking price in just 2 weeks! If I’d had known it would have been that easy, I wouldn’t have waited so long!
William Meers – President, Meers Venture Productions
I have gone through several website brokers and I always end up coming back to the master! Thomas has always exceeded my expectations/projections, been on time with delivery, is almost always available and is very easy to get along with. He is a pro when it comes to finding sites to invest in. I give him ALL of my website business (broker services AND development) just because I know it is one less area of business I will have to worry about.
Andrea Drew – Professional Copywriter
Thomas is personable, knowledgeable and gets results. His extensive network of contacts and deep knowledge of the subject meant that we got results which were my main focus – his professional and congenial attitude meant all went to plan!
Anshit Gupta – Private Seller
Excellent communication. Worked hard till the last day to get everything covered as promised. James was very quick with replies. His service and process handling was truly remarkable. Thanks to all the team.
Nickolas Rumbold – Private Seller
I reached out to FE International after a recommendation from an online forum. I was a bit weary to even attempt to sell my website at first, but soon found out I was working with the real deal. If you’ve got a successful website you want to sell, no matter the scale, these are your guys!
Private Seller
Selling a website / business can be quite intimidating. I felt reassured with FE International from the start – particularly with their previous experience in the sector my business was in. Communication was fast and the transition from website listing to sale was very smooth. I would use FE International again in the future.
Jiri Novotny – Private Seller
FE International provided us with a trustworthy and professional way of selling our online business.
Josette Berardi – Private Seller
James was very patient and followed up quickly with all of my questions! I would highly recommend!
Brian Iacaponi – Private Seller
James Morrish and the entire FE team did a fantastic job throughout the entire process. The level of professionalism far exceeded my expectations and I’d be happy to work with him and the team again in the future.
Dylan Hailey – Private Seller
FE International definitely exceeded my expectations. They were very hands on, quick to respond, and made the process very simple. Working through them rather than trying to sell my website on my own easily increased the value I was able to acquire for my site. FE found quite a few interested buyers within days of being on the market, getting the offer we decided to close with within the first week of being listed. I would recommend FE to anyone interested in selling their websites, I will certainly work with them again in the future.
Prashanth Kumar – Private Seller
James has been absolutely fantastic in making the entire process as smooth as possible. He was well aware of the drivers behind the sale and negotiated a better price on one offer and managed to finalize another offer that was higher. There was a sense of complete assurance that our needs were the priority and at no point of time we were made to feel rushed into a deal. James, i’m pretty sure absorbed quite a lot of ambiguity from the buyer when the funds transfer took longer than expected but he managed our expectations transparently which is a great relief to any seller. Overall, the deal was carried out with a great deal of professionalism and I wouldn’t hesitate to utilize FE in all our future transactions.
Joe Hawtin – Private Seller
This was my first sale (of hopefully many) with FE International. I was nervous as to what to expect going into the process, but my nerves were quickly put to ease after interacting with the Valuation Director and then the M&A Banker (coincidentally both named Chris). Chris Hiller, the Valuation Director, did a fantastic job of explaining the model used in the valuation of my business. Chris Wong, the Banker, was very patient in explaining the process of the sale. The sale was complicated due to external circumstances, which neither I nor Chris Wong could control, which was unfortunate. However, Chris Wong did a fantastic job of keeping me level-headed and on-course. In the end, the closing went very smoothly. I highly, highly recommend FE International to absolutely anyone that is looking to sell their online business. I know I’m going to be using them in the future. Give them a shot. You won’t be disappointed.
Trevor N – Private Seller
FE International was professional, quick, and knew every step of the process. This is my first sale and they handled everything on their end. All you do is provide the information and they take everything from conception to negotiation to execution. I highly recommend FE International to sell your online business!
Brent Daniel – Daniel Blackburn Enterprises, LLC
Christopher Wong was an outstanding broker. Communication was beyond my expectations. His assistance during the asset transfer process was incredibly helpful. I would highly recommend working with Chris.
Cory Yeakel – Private Seller
As a first-time seller, I was unsure about a lot of things when I decided to sell my website. I wasn’t really sure whether the price I wanted was realistic, I wasn’t sure what the terms of sale would be, and I was definitely concerned about whether the people who showed an interest in my website would be legitimate buyers or just deceptive marketers who only wanted to gain an insight on my business.
I was referred to FEI by a friend, but even before that I was aware that FEI had arguably the best reputation as far as online business brokers go (not just tooting your guys’ horn here, but people talk, and this is what they say!). With that said, from first contact with FEI I was impressed with the professionalism in handling all of my concerns. You guys addressed every question I had and helped relieve a lot of the worries I had before selling, especially with valuation.
Once I decided to move forward, the “paperwork” aspect was very easy. The questionnaire was long, but that’s something I actually appreciated quite a bit. I wanted to be able to share everything about my business and show what a true value it was, and the questionnaire allowed me to fully express every value in every spot possible. This is definitely a plus for me.
In regards to the price, we agreed to list the price a little higher than typical valuation due to the quality of my site being higher than average. What I did not expect, however, was that I would sell for even MORE than that. And to that, I owe thanks to Mr. Christopher Wong. Within days, Chris had secured several very interested parties and had them all agreed at full listing price. He communicated swiftly and often throughout the entire process and allowed me control when I asked for it, while still providing expertise and advice in every situation. Once Chris and I decided to move forward with one of the buyers, the closing process was easy and took no more than a few days to finalize everything.
From the day I first messaged FEI that I wanted to sell my site, to the day I had a deposit in my bank account, it was less than three weeks. To say I had a great experience overall would be an understatement. I’m looking forward to more successful deals with FEI in the future!
Bob Walton, BigContacts LLC
When I first considered selling my business, I spoke to a number of brokers. I found FE International to be very unique because they specialize in working with SaaS companies. Listing my SaaS CRM company with FE International was an easy decision and I’m glad I did. They are very thorough and organized which made the entire process painless. FE International sold my company in less than 90 days and above my initial asking price. If you own a SaaS company that you’re looking to sell – FE International is THE BEST choice!
Cyril Nicodème, Private Seller
Working with FE International has been a great experience for us. We were able to sell our service for a price we would not have made by ourselves and they were very helpful, and fast to reply, along with the whole process. They even helped us find a great lawyer to manage the deal and were present at every step! You should definitely go with them!
Dan Trzcinski, Private Seller
From start to finish, the FE International team was professional and efficient. I was astonished by the speed with which they were able to procure offers and the level of communication throughout the process. I would definitely work with them again.
James Rose, Aktura Tech
I can’t imagine how much of a pain it would be to sell a business without the help of a broker. FE International valued our business higher than I would have expected and then followed thorough with offers that matched the valuation. Their networks of buyers are second to none, which meant I didn’t have to lift a finger on getting word out there.
John Ndege, Private Seller
You get deals done and make the buyer and seller happy!
James Paden, partner at Expected Behavior
FE International provided immense value in the sale of our business in two very different ways. Not only did they deliver fast and accurate guidance through a confusing process, but they were able to connect us directly with a buyer through their network and dramatically increased both the sales price while decreasing the time necessary to sell the business.
Natwar Maheshwari, Around.io
Everyone at FE was great. From data collection to creating a listing, from explaining the process, to setting right expectations, everything was clarified with proper diligence. I would highly recommend FE International.
Dominic St-Pierre
I’d often heard from other founders around me that FE International was tremendous and that their experiences had been smooth. I can now tell the same story, the entire process from the assets evaluation to the final transfer was straightforward. Thank you
Roderick Brenes
I was honestly surprised by the level of support I received from Christopher Wong at FE International. The details of my business sale were somewhat complicated, but Chris and his team were able to put together an attractive prospectus and get it in front of a great number of serious buyers. In the end, we were able to complete the deal, sell my business, and end up with a sale price I was happy with. As someone who is familiar with the way MY business works, and not the business of selling online businesses, it was incredibly helpful to have a knowledgeable advisor walk me through the steps and get a deal done successfully.
Max Rice, CEO of Skyverge, Inc.
We had a terrific experience working with FE International. They sourced qualified buyers shortly after listing our business and expertly guided us throughout the process. I recommend them without reservation.
Ryan MacInnes, Founder of Juicer
FE International made selling our company a dream. There’s no way we could have found so many high quality sellers on our own and they found the ones that would be best suited to taking over our business. I would definitely work with them again in the event I have another business to sell.
Raj Dandage, Private Seller
FE International worked well on my behalf to sell the site with no complications. Jaimee Gilbertson was excellent throughout the process.
Avi Kohn, Private Seller
The team at FE International is truly exceptional. They are all extremely knowledgeable and were responsive and professional throughout the entire process. I felt like the team really cared about my success and the outcome of the sale. My business required a buyer with a very particular skill set to operate, and Kevin Oh found just the right group and closed the sale. I would absolutely recommend them to anyone looking to sell and online business.
Josh Berube, Private Seller
Christopher Wong was great throughout the entire process of selling my business. Chris’ persistence to make sure we found the right investor was the difference maker and so very much appreciated. Will be using FE International again in the future.
Jahid Hasan, Private Seller
Amazing experience to work with FE International! They are really helpful and get best prices possible and close the deal as fast as possible.
Andrea De Santis, Private Seller
This is my first M&A transaction ever and my experience with FE International has been top-notch. The team was professional, clear throughout the entire process, and always timely. I’ll definitely be glad to work with them in the future!
Kenny Schumacher, Private Seller
I really appreciate the amount of effort that Kevin Oh put into selling my business. He was able to confidently provide knowledge of my business to the new owner that allowed the closing to go quickly and smoothly. The entire process was very simple from my end, and I know that I’ll be selling more businesses with FE International in the future.
Kishin Manglani, Private Seller
FE did an outstanding job from start to finish when helping me sell my business. Everything was extremely efficient and expectations were clear. I am very happy with the outcome. I would highly recommend FE to anyone looking to sell their business.
Cheryl Lemily – Private Seller
FE International sold my site quickly and for a fair price despite the sudden economic downturn as a result of COVID-19. Their brokers were friendly, yet professional, and happily guided this first-time seller through the sales process. I will absolutely use FE International to buy/sell another website!
Andy Garcia, Private Seller
Alon and Shayne were awesome! They stuck with me through some tough turbulence related to Google algorithm updates and they ended up getting me multiple offers for my business. I had a great time working with them!
Yauheni Tamashevich, Private Seller
I was pleased with how the process of negotiations with potential customers was carried out. Special thanks to Alla, who worked even on a day off when the deal was at a responsible stage!
Will Ronco, Private Seller
First time seller here. Everything about the process was beautifully managed, helpful, smooth, and informative. I learned a ton about the M&A process, and sold my business for what I previously would have thought was an unrealistically high price. I look forward to working with this excellent team again!
Gregg Greenberg, Private Seller
Highly recommend FE International, Inc. I just completed a sale with them for my small SaaS business. From the initial intake to navigating through covid through negotiations and due diligence the entire team was with me – working to make this happen. I was most impressed with the ongoing efforts during covid when many buyers just dropped out, especially for a relatively small transaction. In the end we found the right buyer. Highly recommend.
Larry VanDenHandel, Private Seller
FE really is the best. If you’re going to sell your business, you need a broker. Thinking otherwise is a massive mistake, and FE is the clear choice. They have the expertise, the buyer/seller network, and the level of professionalism to make it all come together. Communication was a crucial aspect for me: having them be able to quickly respond to questions/concerns was vital during the process. Our broker, Kevin He, was near instantaneous with every request and query. The entire team worked tirelessly to present the business and numbers correctly, crossing the T’s and dotting all the I’s. Finding a buyer is just the tip of the iceberg, the real value of FE becomes clear in navigating the waters of due diligence and ultimately a final closure. It would be impossible without them fighting for us every step of the way. Their patience and stoicism is remarkable. Selling a business is tough, and the FE team takes over the difficult aspects to ensure not only you get valued at the correct amount, but that the entire process comes together and results in a closed deal. You not only get their industry leading expertise, but also boots on the ground putting in the literal work to make it happen. The further you get into the sales process, the more you realize how instrumental they are to the whole thing.
Mitchum Knight, Private Seller
I recently sold my company with FE Internatoinal and I was very satisfied with the experience. FE made the process extremely easy, explaining each step of the process in layman’s terms so that we were fully informed throughout.
FE’s valuation of our company right at the start of the process was extremely accurate, and all the promises they made at this stage were held up.
Once the company went to market, Kevin and Shayne took control of the deal and did an outstanding job at working with us and potential buyers to find a deal that worked for everyone. I highly recommend FE to anyone looking to sell their company – you will be in safe hands!
Chris Norton, Private Seller
Kevin He and his team at FE International were amazing in helping me find the right buyer at the right price for my SaaS business. I had heard about FE International through various start-up podcasts, and their service absolutely lived up to its reputation. Even as various obstacles arose, Kevin and his team were a force to be reckoned with and quickly rescued a deal from the jaws of defeat. I’ll definitely be using their services again for my next sale and highly recommend other SaaS founders do the same!
Jaka Smid, Private Seller
I still cannot believe how smoothly everything went through once FE International found us a buyer. I felt 100% safe and stressless signing all the paper work and during the transfer, knowing that someone is taking care of my interests. I recommend FE International, Inc. 10/10. Thank you!
Primoz Cigler, Private Seller
Of course covid dropped the bomb right after we were done with the due diligence. Nevertheless, Rei and Kevin did great job and found us a great buyer for our business even in the most turbulent times.
Thank you FE International, Inc. for all the help with selling our business!
John Jackson, Private Seller
Kevin and team worked extremely hard on our transaction, and completed a deal that achieved a good outcome for everyone involved. Thanks to everyone at FE.
