As a consistently evolving ecosystem, Shopify frequently announces product and company updates relevant to its merchants, partners, and App developers. It is important to stay up to date on the updates Shopify elects to release, as they are a leader in the independent entrepreneur e-commerce space and have the influence to set the course for where e-commerce platform giants will focus their efforts. From improved integration of POS systems with backoffice analytics, to releasing functionalities to different countries and in multiple languages, Shopify’s product features impact not only e-commerce sellers, but brick and mortar retailers, app developers and consultants.
FE works closely with hundreds of Shopify entrepreneurs to help them exit plan and successfully sell their businesses, so we wanted to keep a log of the most important releases from the e-commerce platform giant.
Check this post regularly for the biggest updates from Shopify.
SHOPIFY UNITE 2019 | Shopify Product Updates
Each year, Shopify hosts Shopify Unite, its annual conference for merchants, partners and developers, to announce significant product updates released by the e-commerce platform giant. Founder, Thomas Smale, attended Shopify Unite 2019 where he was able to report back on several interesting product and roadmap announcements.
This year saw a strong focus on merchant usability, augmented reality, vertical integration across merchant and partner touchpoints, international expansion and developer accessibility. The focus on improved user experience is indicative of Shopify’s comprehensive understanding of what merchants and developers need from an e-commerce platform, a key component in its strong share of the vast (and continuously growing) e-commerce seller market. Following the announcements, Shopify’s stock [NYSE:SHOP] rose c.8%—even as the market dipped overall—to reach its highest PPS the yet this year (YTD +121%).
Here are the most signification updates announced at the conference:
- 10 popular open source libraries become compatible with GraphQL
- Shopify App Bridge adds Feature Detection
- Automated code generation via Shopify App CLI
- Developer previews of new APIs to support API versioning
- Shopify App store translated into 10 new languages
Shopify Fulfillment Network
- Shopify Fulfillment Network launches fulfillment centers with smart inventory-allocation technology using machine learning to optimize shipping, featuring:
- One back office
- Cycle counts to maintain inventory visibility
- 99.5% accuracy
- Dedicated account manager
- Loyalty and promotion details visible directly in cart
- Redesign of Shopify POS for faster checkout and with a unified backoffice
- Improved developer accessibility including compatibility with all current apps
International Expansion Updates
- Ability to sell in multiple languages via Translations API
- Manage publishing of alternate locales via Shop Locale API
- Ability to sell in multiple currencies rolls out to Shopify merchants worldwide
Core Store Updates
- Improved ease of storefront design (no code required) via:
- ‘Sections’ on every page
- master pages facilitating mass changes to particular page types
- preconfigured content sections within themes
- portable content vs stored in themes
- drafts capability
- new user interface
- Checkout app extension moves subscription app purchases to within Shopify checkout
- Native video and 3D model asset support for products
- Media APIs to associate products with videos and 3D model assets
- Fulfillment API improves tracking and visibility into order fulfillment
- Delivery Profiles API maps shipping rules by location
- Edit open orders via new Order Editing API
- 11 new languages for Shopify Admin
- 10 new languages for Partner Dashboard
- Completely new Shopify Plus to improve insights and management of multiple stores
- Shopify Flow moves to Shopify Plus
Here is a full article on the announcement.
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