Featured Stories
Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.
Access our latest Market Reports
How Much Is Your Business Really Worth? What Most Owners Get Wrong About Valuation
Lower middle market business owners: learn the real value of your company in 2025. We cover 5 business valuation methods (SDE, EBITDA, revenue, DCF, rule of thumb), common valuation mistakes, how strategic vs. PE vs. individual buyers view value, AI valuation tools vs. expert appraisers, and real SaaS, e-commerce & content business deal examples from 2024–2025.
SaaS Valuations: How to Value a SaaS Business in 2026
This article is part of our Valuation by Business Model series, in which we provide you with information on what makes your particular business model unique when it comes to SaaS business valuation. For more in-depth reading on valuation, see our post How to Value a Website or Internet Business. To get your SaaS business valued for free, please fill in the main form on our Sell a Website page.
Deferred Revenue in SaaS Acquisitions: A Founder’s Guide
Deferred revenue is one of the most misunderstood and important concepts in SaaS acquisitions. In this guide, FE International’s Max Alderman explains how deferred revenue, accrual accounting, and RPO impact SaaS valuations and deal terms. From fair value haircuts to GAAP updates, learn how to navigate M&A negotiations and present your financials for maximum value.
How to Value an E-Commerce Business in 2026
This article is part of our Valuation by Business Model series, in which we provide you with information on what makes your particular business model unique when it comes to…
App Valuation: How to Build, Value and Sell an App in 2026
Software development is a unique and ever-evolving industry. In recent years, we have noticed an increase in the number of online entrepreneurs entering the app space. As the technical evolution of the industry continues to take it in a more accessible direction and consumer demand for useful and disruptive software increases, the market is getting more lucrative for innovative, independent developers.
A Guide to E-Commerce SEO
Search Engine Optimization (SEO) is fundamental to the success of any e-commerce site. Overlooking this key strategy can significantly affect your sales and the number of customers your store attracts. SEO is low-hanging fruit for e-commerce websites and thus should be utilized to its fullest.
AI Business Valuation Model: The 2026 Guide for Founders (Methods, Metrics & Trends)
A comprehensive guide to the AI business valuation model for 2026, covering valuation methods, key metrics, and global market trends. Explains how founders should value AI companies based on proprietary technology, data assets, recurring revenue, and risk factors shaping AI valuations worldwide.
FE International Advises on the Acquisition of HealthIM by Pender Software Holdings
FE International is pleased to announce its role as exclusive advisor to HealthIM, a public-safety and mental health technology company, in its acquisition by Pender Software Holdings Ltd. Backed by the Pender Growth Fund, PSH’s investment marks its strategic entry into healthcare and public safety technology. HealthIM’s platform, already adopted by agencies across Canada and expanding into the U.S., will continue to grow under Pender’s long-term ownership and support.
Dirk Sahlmer Joins FE International as Partner
FE International is proud to announce that Dirk Sahlmer has joined as Partner. With a career spanning engineering and SaaS M&A, Dirk brings extensive experience guiding founders through complex exits and strengthens FE International’s ability to deliver outstanding outcomes for clients worldwide.
.png)