SaaS - B2B/B2C Social Media Tracking - $14.5K MRR

Yearly revenue

$173,000*

Yearly net profit

$134,900

Asking price

$465,000 SOLD

Main Benefits

• Low MRR churn averaging 1.92% over last three months
• Growing customer lifetime value
• 70% CAGR since March 2014
• Existing high-profile clients
• Growing evergreen niche

Description

For sale is a B2B and B2C SaaS business in the URL tracking niche.

Established in 2010, the website offers a free version of the software with a dashboard that tracks URL shares and engagement measuring Facebook likes, shares, comments, Twitter shares, and LinkedIn shares among others. Access to the API is monetized through recurring subscriptions.

With a focus on functionality and accurate tracking, the business boasts impressive SaaS metrics. Over the trailing 12 months, customer lifetime value has averaged $2,225. Recently, the product has found strong product/market fit and has averaged just 1.92% gross MRR churn and 3.96% customer churn over the past three months.

This is a great opportunity for a buyer looking to enter a growing, evergreen niche through the acquisition of a proven SaaS product with a strong record of success.

* Revenue and profit figures are annualized on a L6M basis.

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All numbers are prepared on a SDE basis.