Affiliate - Food, Recipes & Kitchenware Resource - $8.4K gross/mo
- Yearly revenue
- $101,000
- Yearly net profit
- $99,000
- Asking price
- $300,000
Main Benefits
- Three years of operational history leading to a firm positioning in the cooking and recipes niche
- Impressive volume of traffic with c.1.8 million visitors over the LTM
- Strong SEO foundation with c.400 articles keyword rankings for c.133,000 keywords
- Lean and scalable cost structure driving high net margins
Description
For sale is a reputable content business in the cooking and recipes niche.
Launched in 2016, the business has secured a favorable position in the cooking and recipe niche by focusing on high-quality content creation, informative infographics, and captivating imagery. With hundreds of long-form articles spanning recipes, kitchen tips, kitchen gadgets, and food safety, the site has quickly gained traction with its target market, now boasting close to 1.8 million unique visitors per year.
The business now sits in a commanding position in a rapidly growing kitchenware niche, with the market for kitchenware products predicted to more than double in size over the 2017-2024 period to reach $4.6 billion in annual sales. Boasting strong traffic and several years of operating history, the business is poised to capture a larger proportion of this evergreen growing market organically over time.
The site’s strong traffic profile has, in turn, translated into highly attractive financials. With more than $100,000 in gross revenue over the LTM, diversified across both affiliate and display advertising income streams, the business offers plenty of resources to invest in growth.
The business presents a great acquisition opportunity for a new owner looking to acquire a scalable content business with a robust SEO foundation and numerous unexplored growth opportunities.
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All numbers are prepared on a SDE basis.
