B2B SaaS – Workflow Automation - $29K MRR

- Yearly revenue
- $361,400*
- Yearly net profit
- $305,200
- Asking price
- $1,100,000 SOLD
Main Benefits
- 11.5% compound monthly growth over L12M
- Existing customer support and marketing personnel
- Churn, ARPU, LTV and margin all improved over L12M
- Proven product/market fit from SMB up to Enterprise
- Perfect candidate for a sales and marketing scaling play
Description
FE International is pleased to present an exciting and rare opportunity to acquire a high-growth SaaS business founded by a well-regarded entrepreneur.
Launched in mid-2013, this business targets businesses or professionals looking to automate major portions of their email workflow. Of those who try the product, an impressive 14.3% convert to monthly or annual subscriptions thanks to accessible and novel workflow automation for businesses of all sizes. This has driven growth of 240% to the top line over the past 12 months.
SaaS metrics are particularly strong. In October 2016, net MRR churn stood at only 2.3% and customer lifetime value hit a high of $861. This represents an ideal acquisition target for someone looking to take over a SaaS business ready to enter the sales and marketing scaling phase.
* Revenue and profit figures have been annualized on a L3M basis.
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All numbers are prepared on a SDE basis.