SaaS - Home & Event Décor - $1.7K MRR

Main Benefits

Sticky product with a low customer churn of c.2.9% over the trailing 12 months
Robust feature base with dozens of customers
Authoritative brand with years of operational experience
Lean and simple cost structure allowing for highly scalable operations
Low owner involvement

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Details

For sale is a growing SaaS business in the home and event décor niche.

Launched in 2013, the business provides software that enables florists to create image-based estimates of bouquets in a single, easy-to-use platform. Features such as order forms, receipts, inventory tracking, and floral stem pricing information drastically reduce the time requirements for florists to provide customer estimates.

Having served hundreds of customers over the years, the business has a strong brand and track record. The MRR today stands at $1.7K, up c.60% on the end of 2016. This growth, coupled with a low churn rate of just c.2.9% demonstrates the popularity and dependence the product has with its loyal customer base.

The business presents a great opportunity for a new owner to take over a proven SaaS business with strong metrics and plenty of growth opportunities ahead.