Featured Stories

Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.
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Deferred Revenue in SaaS Acquisitions: A Founder’s Guide
Deferred revenue is one of the most misunderstood and important concepts in SaaS acquisitions. In this guide, FE International’s Max Alderman explains how deferred revenue, accrual accounting, and RPO impact SaaS valuations and deal terms. From fair value haircuts to GAAP updates, learn how to navigate M&A negotiations and present your financials for maximum value.

FE International Welcomes Ken Kubec as New Partner
Ken Kubec Joins FE International as Partner | Ecommerce M&A Expert

Raising Capital? This Fundraising Platform is Rewriting the Playbook
FE Capital is an AI-powered fundraising platform that helps founders and teams raise smarter with outreach automation and investor tracking.

Selling an Edtech Business: The PositivePsychology.com Exit
PositivePsychology.com, a mission-driven edtech platform used by 19M+ professionals, was acquired in an 8-figure deal advised by FE International. This case study covers their growth, decision to sell, and the exit process.

Max Alderman, Recognized as a NACVA 2024 30 Under Thirty Honoree
This announcement is part of our FE Team News series, where we highlight the achievements and recognitions of our team members who continue to drive excellence in the M&A industry. To learn more about our people and what makes FE International a leading strategic advisor in the technology space, visit our About Us page.

SaaS Valuations: How to Value a SaaS Business in 2025
This article is part of our Valuation by Business Model series, in which we provide you with information on what makes your particular business model unique when it comes to SaaS business valuation. For more in-depth reading on valuation, see our post How to Value a Website or Internet Business. To get your SaaS business valued for free, please fill in the main form on our Sell a Website page.

How to Value an E-Commerce Business
This article is part of our Valuation by Business Model series, in which we provide you with information on what makes your particular business model unique when it comes to…

App Valuation: How to Build, Value and Sell an App
Software development is a unique and ever-evolving industry. In recent years, we have noticed an increase in the number of online entrepreneurs entering the app space. As the technical evolution of the industry continues to take it in a more accessible direction and consumer demand for useful and disruptive software increases, the market is getting more lucrative for innovative, independent developers.

How to Value an AI Business – Key Metrics and Factors
The artificial intelligence (AI) market is driven by rapid technological advancements across hardware development, software engineering, and AI application – daily innovations in machine learning, automation, and the creative potential of AI drive consistent growth across these segments.